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SABRE Newsletter
Strategy
October 2005: Communicate the Strategy
A good business strategy exploits and strengthens a competitive advantage and must be communicated throughout the company. Business units might then adapt or modify the corporate strategy but in the end everyone must be completely clear about the tasks that must be done. They must be certain who wil...
September 2005: What Are Your Customers Thinking?
Customers are fickle! So when Motorola was developing a new version of its popular TalkAbout two way radio for the recreational and industrial market it was trying to determine what customer groups might want in a two-way radio. Motorola couldn't possibly fit all the new features they envisioned int...
August 2005: When the Chips are Down
In 1985 Gordon Moore, Intel's president and Andy Grove, the company's CEO were discussing the decline of memory chips - then Intel's core business. Andy Groove asked Gordon Moore "if we get kicked out and a new CEO came in what do you think he would do'? Moore's reply was that "he would get the comp...
July 2005: Find a Way or Make One
"We will either find a way or we will make one" Hannibal John Patterson's friends burst into laughter when they heard that their colleague had purchased a local manufacturing company. John Patterson bought a company from James Ritter, a local café owner, who had invented a machine to protect against his bartenders from dipping into the cash. The machine had a bell on it to get attention and a dial that displayed the amount of the sale.
June 2005: What are you running on?
As I watched the amazing shot made by Tiger Woods a few weeks ago... with the ball paused on the edge of the hole as if choreographed by Nike, I couldn't help but think about how Nike got its start and took on some giants in Adidas and Puma.
May 2005: Game Changing Technologies - What time is it?
A prudent person foresees the danger ahead and takes precautions. The simpleton goes blindly on and suffers the consequences. Proverbs 27:12
April 2005: Zara – Quick Fashion – Good Business
As the star takes the stage and the cameras flash don't think it's just the press taking pictures. Before the concert is over hundreds of images of Britney Spears, Christina Aguilera or who ever the star performer is will be electronically transmitted to Zara design houses. As the concert goers slee...
March 2005: Learn from your mistakes
On October 20th, 1978, Firestone recalled 10 million steel belted radial tires. The infamous Firestone 500's broke up at high speeds leaving vehicles careening down the highways. One can imagine the result. However, admitting nothing, the company chairman of Firestone at the time agreed to recall the tires not because the tires were defective but because of bad publicity.
February 2005: Chocolate
Some claim it's to die for while others claim it's to live for. Long known as a medical drug, love potion, nourishing food and war ration, chocolate has won the hearts of many over the last century. In 1894 Milton Hershey decided to produce sweet chocolate as a coating for his caramels and in 1900 b...
January 2005: The Grinch who stole the business
"The general who wins the battle makes many calculations in his temple before the battle is fought... The general who loses makes but a few calculations before hand... It is by attention to this point that I can foresee who is likely to win or to lose"
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